“No man is an island” according to John Donne. Turns out, neither is no well-performing website. Still, plenty of businesses build a website all about,and only about, them. It’s got their “about”, their FAQ’s, the contact pages, the list of services. Then, ...
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Why You Should Care About Having a Better Business Blog
Would you, or do you, yourself ever read your own company blog? Be honest. Or, is a better question, “When was the last time your company blog was updated?” Virtual cobwebs on the site much? Time stamp from the last administration? “Maintaining content is a top pain ...
Does Cost Predict Performance?
It’s a scary question. No one wants to invest in something that won’t get the job done. But there’s an even scarier question worth asking: Does the performance reflect the cost? There are so many examples out there of expensive things that don’t live up to their ...
I don’t really understand why my electrician needs to be on Twitter. He’s on call 18 hours a day, has a family, and more work than he knows what to do with. But when he was here to fix some wires the other day, he heard what I did for a living and said, “Oh yeah, I need to get ...